AgenciaClick - Mobile "Fiat Idea Adventure Promotion"This is a featured page


Movie goers will meet a guy named John in a pre-movie film and, using SMS messaging from their cell phones, be able to generate 16 different versions of the promotional film and choose the ending.

Via AdRants:
Brazilian-based AgenciaClick has created what would seem to be an intriguing interactive movie theater experience to promote the Fiat Idea Adventure, a light off road vehicle.



AgenciaClick Fiat Idea Adventure Promotion - Ideas Grande

Links

AdRants

Credits:

Client lead:
Agency:
Copywriter:
Art Director:
Creative Director:



ideasgrande
ideasgrande
Latest page update: made by ideasgrande , Jan 11 2007, 8:08 PM EST (about this update About This Update ideasgrande Edited by ideasgrande

2 words added
15 words deleted

view changes

- complete history)
More Info: links to this page

Anonymous  (Get credit for your thread)


There are no threads for this page.  Be the first to start a new thread.