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Coke - Consumer Created "Video Contest"


Via Adrants:
They didn't want to hype something that might take away publicity from them doing the exact same thing Mentos did: create a contest/site where people can submit videos and win prizes.

Now we know why Coke reacted in such a blase fashion when all those Diet Coke/Mentos videos made the rounds.

Coke Launches Own Video Contest - Ideas Grande

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Latest page update: made by ideasgrande , Jan 10 2007, 7:59 PM EST (about this update About This Update ideasgrande Edited by ideasgrande

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Keyword tags: arts Coke Cosumer Created entertainment Recreation Video Contest
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